Enter your intake funnel numbers. This tool identifies exactly where leads are dropping out and what's most likely causing it — with benchmarks and priority fixes.
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Most law firm owners don't have a clear baseline for what "good" intake looks like. They know their revenue, but they don't know how many leads they're losing at each stage or how their numbers compare to high-performing firms in their practice area.
The data below represents performance ranges we see across law firms in our intake consulting work. These aren't marketing claims — they're operational realities. The difference between a firm converting 15% of leads and one converting 40% is almost never marketing. It's almost always intake.
| Funnel Stage | Struggling Firm | Average Firm | High-Performing Firm |
|---|---|---|---|
| Lead → First Contact Rate | < 60% | 60–80% | 85–98% |
| Contact → Consult Scheduled | < 35% | 35–55% | 60–80% |
| Consult Scheduled → Show Rate | < 60% | 65–75% | 80–92% |
| Consult → Retention Rate | < 50% | 50–65% | 70–85% |
| Overall Lead → Retention Rate | < 10% | 10–22% | 28–45% |
Benchmarks based on IntakeRepair client data across personal injury, family law, criminal defense, and other practice areas. Individual results vary.